Why Facebook Marketplace doesn’t work for retailers
Facebook Marketplace helps individuals sell used items locally. But online retailers must take a different approach to the social network. In this post, we explain how to use Facebook Shop or Facebook Store to start selling.Read more
Amazon Storefronts: how can it help small to medium-sized retailers?
The most powerful retailer on the planet has introduced a place to promote small businesses. But will Amazon Storefronts help? In this post, James Pryor, Senior Fulfillment Consultant at James and James, investigates.Read more
How packaging can enhance your customer experience
In this guest post, Alex Macfarlane, Sales Executive at Macfarlane Packaging, explains why eCommerce customers love receiving parcels that arrive quickly, damage free and gorgeously presented.Read more
Is it really that difficult to sell online to the USA?
Brexit uncertainty means that more UK businesses are now thinking about selling into the USA rather than Europe. But is it as hard as you think? Find out in this post, which dispels 5 common myths.Read more
White paper: 5 ways outsourced fulfilment can help your growing business
In our new white paper, we shed light on the key benefits that growing businesses realise, when they outsource their fulfilment. Learn how it can help you reduce your costs, reclaim your time and delight your customers.Read more
eCommerce shipping strategies: when should you offer free shipping?
Deciding how to charge for shipping is always a dilemma that store owners struggle with. In this post, find out whether free shipping is feasible and profitable for you, and explore other shipping strategies.Read more
Boost your eCommerce conversion rate with this 15-point optimisation checklist
If you're getting traffic to your online store, but aren't seeing the sales you'd hoped for, it's time to understand your eCommerce conversion rate and optimise it. This post guides you through a 15-point checklist to boost your sales.Read more
8 ways to get traffic to your online store without spending a fortune
You’ve had a brilliant eCommerce business idea. You’ve set up an online store. Now comes the hard part – starting to get traffic to it. In this post, discover eight ways to do that without spending a fortune.Read more
What’s the best eCommerce platform for creating your online store?
Want to start an online store? In this post, we'll show you how to find the best eCommerce platform for you, asking four questions to help you choose between Amazon Marketplace, WooCommerce, Shopify and Magento.Read more
How to have brilliant eCommerce business ideas in 5 simple steps
In the first of a series of posts on how to start an eCommerce business, we look at the first step you need to take – having, testing and developing new ideas – and walk you through a five-step process to help.Read more
Website personalisation and how it can improve customer experience
In this guest post, Ben Rogers, Head of Marketing and Creative at Digital Paint, discusses website personalisation. Find out how you can create individual user journeys on your website and improve the overall experience for your customers.Read more
Social selling for eCommerce
In this guest post, Dale Hornridge – Managing Director of Facebook ad agency, Rogue Digital – offers eCommerce businesses advice on using social media to attract new customers and sell more to existing ones. Learn how to use Facebook and other platforms for social selling.Read more