What to do when everyone wants your product (unexpectedly)?

On Thursday 10 September 2020, Christopher Dobbing, Founder of Cambridge Mask Co joined James Hyde, our Founder, for an IRX Engage hosted Q&A as part of IRX Engage Week.

In the webcast, Christopher speaks about a year that saw a 2,500% increase in demand for his military-grade face masks and shares the lessons he’s learnt from the experience. He offers up some valuable insights on how to proactively prepare your supply chain, customer support team and wider business for whatever comes your way.