{"id":35832,"date":"2025-04-22T12:25:01","date_gmt":"2025-04-22T11:25:01","guid":{"rendered":"https:\/\/www.ecommercefulfilment.com\/?page_id=35832"},"modified":"2025-12-12T12:00:00","modified_gmt":"2025-12-12T12:00:00","slug":"the-beauty-crop","status":"publish","type":"page","link":"https:\/\/www.ecommercefulfilment.com\/case-studies\/the-beauty-crop\/","title":{"rendered":"The Beauty Crop"},"content":{"rendered":"<section class=\"cs-header  \">\n    \n\n\n    <div class=\"content\">\n        <div class=\"content-left\">\n\n        <nav aria-label=\"breadcrumbs\" class=\"rank-math-breadcrumb\"><p><span class=\"last\">Home<\/span><\/p><\/nav>\n                    \n            \n            \n            <a href=\"\/sectors\/cosmetics-beauty-fulfilment\/\"><p class=\"tag\">Cosmetics &#038; Beauty<\/p><\/a>\n            \n            \n            \n            \n            \n            \n            \n            \n            \n            \n            \n            \n            \n            \n                         \n\n\n                <h1 class=\"title\">The Beauty Crop<\/h1>\n                <\/div>\n\n        <div class=\"content-right\">\n\n                        <p class=\"intro\">Improving the customer experience for a consumer-friendly cosmetics brand.<\/p>\n            \n        <\/div>\n\n    <\/div>\n\n<\/section>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1500\" height=\"1500\" src=\"https:\/\/www.ecommercefulfilment.com\/wp-content\/uploads\/2025\/03\/The-Beauty-Crop-Featured.jpg\" alt=\"\" class=\"wp-image-35835\" srcset=\"https:\/\/www.ecommercefulfilment.com\/wp-content\/uploads\/2025\/03\/The-Beauty-Crop-Featured.jpg 1500w, https:\/\/www.ecommercefulfilment.com\/wp-content\/uploads\/2025\/03\/The-Beauty-Crop-Featured-300x300.jpg 300w, https:\/\/www.ecommercefulfilment.com\/wp-content\/uploads\/2025\/03\/The-Beauty-Crop-Featured-1024x1024.jpg 1024w, https:\/\/www.ecommercefulfilment.com\/wp-content\/uploads\/2025\/03\/The-Beauty-Crop-Featured-150x150.jpg 150w, https:\/\/www.ecommercefulfilment.com\/wp-content\/uploads\/2025\/03\/The-Beauty-Crop-Featured-768x768.jpg 768w, https:\/\/www.ecommercefulfilment.com\/wp-content\/uploads\/2025\/03\/The-Beauty-Crop-Featured-600x600.jpg 600w\" sizes=\"auto, (max-width: 1500px) 100vw, 1500px\" \/><\/figure>\n<\/div>\n\n\n<p><strong>The Beauty Crop is a leading online beauty brand that offers luxury skincare and cosmetic products without a premium price tag. They\u2019re a feel-good brand that\u2019s serious about creating plant-based, nutritional formulas that everyone can access without breaking the bank.&nbsp;<\/strong><span id=\"docs-internal-guid-95d457e8-7fff-f4fb-fddb-3b066b2d2f06\" style=\"font-weight:normal;\"><\/span><\/p>\n\n\n\n<p>Founded by long-time eczema sufferer Ning Cheah, The Beauty Crop prides itself on being woman-founded and women-run, challenging the industry with non-toxic formulas that make you feel great and are gentle for your skin.<\/p>\n\n\n\n<p>Today, The Beauty Crop boasts a huge collection of makeup and skincare products that are delivered to your doorstep in one to two days. They\u2019re a hugely innovative brand that constantly expands its range, and they offers a wide range of bundles and additional value through their Crop Circle loyalty program.<\/p>\n\n\n\n<p>Beyond beauty, The Beauty Crop is dedicated to sustainability and ethical sourcing. They prioritise cruelty-free formulations, use recyclable packaging where possible, and avoid harmful ingredients that compromise skin health or the environment. By combining innovation with responsibility, they ensure their products are not only high-performing but also kind to people and the planet.<\/p>\n\n\n<section class=\"cs-highlight   light-green wow fadeInUp\" data-wow-delay=\"0.2s\">\n            <div class=\"highlight\"><h2>The Beauty Crop and J&amp;J Global Fulfilment<\/h2>\n<p>As a fast-growing beauty brand with big ambitions, The Beauty Crop needed a reliable fulfilment partner to support their high-performing Shopify store. After researching how other rapidly scaling consumer brands managed their fulfilment, they discovered J&amp;J Global Fulfilment.<\/p>\n<\/div>\n    <\/section>\n\n\n<h2 class=\"wp-block-heading\">Why Did The Beauty Crop Choose J&amp;J?<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Competitive pricing<\/h3>\n\n\n\n<p>After receiving a tailored quotation, The Beauty Crop was impressed by our competitive fulfilment and shipping rates. As a scaling brand, they qualified for some of our most cost-effective pricing.<br>Keeping costs under control was essential for The Beauty Crop, as maintaining strong profit margins is key for an affordable consumer brand. Our combination of cost-efficient fulfilment and discounted commercial shipping rates\u2014particularly with Royal Mail and Evri\u2014allowed them to maximise profitability while continuing to grow.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Fast fulfilment<\/h3>\n\n\n\n<p>In today\u2019s competitive market, brands need rapid fulfilment to stay ahead. With same-day dispatch and clear, transparent SLAs, The Beauty Crop can rely on us for next-day delivery\u2014helping them compete with industry giants while ensuring accountability for performance.<br>At J&amp;J, we provide cost-effective next-day delivery across the UK. International brands also benefit from fast shipping, with one to two-day delivery available across Europe, North America, and Australia through our global network of fulfilment centres.<\/p>\n\n\n<section class=\"cs-stat \">\n    \n\n        <div class=\"stats wow fadeInUp\" data-wow-delay=\"0.2s\">\n\n                <div class=\"stat\">\n\n        <p class=\"pre-text\">D2C Orders<\/p>\n        <p class=\"stat-text\">160k+<\/p>\n        <p class=\"post-text\">160k D2C orders dispatched<\/p>\n    \n        <\/div>\n                <div class=\"stat\">\n\n        <p class=\"pre-text\">Speed<\/p>\n        <p class=\"stat-text\">97%<\/p>\n        <p class=\"post-text\">97% of orders dispatched same day<\/p>\n    \n        <\/div>\n                <div class=\"stat\">\n\n        <p class=\"pre-text\">Volume<\/p>\n        <p class=\"stat-text\">216%<\/p>\n        <p class=\"post-text\">216% additional volume processed during Peak<\/p>\n    \n        <\/div>\n            <\/div>\n     \n\n<\/section>\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p>J&amp;J are able to meet the fulfilment requirement we have at the pace our customers expect.<\/p><cite><strong>Ning Cheah<\/strong>, Founder &amp; CEO, The Beauty Crop<\/cite><\/blockquote><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">A flexible, cost-effective resource<\/h3>\n\n\n\n<p>For a London-based brand, securing warehouse space and managing fulfilment operations can be incredibly costly and complex. On top of that, handling logistics and staffing adds another layer of challenges\u2014taking time away from core business priorities.<\/p>\n\n\n\n<p>By outsourcing to J&amp;J, The Beauty Crop eliminated the headaches of logistics, freeing up valuable time and resources to focus on what they do best: product development, marketing, and building stronger connections with their customers.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"639\" src=\"https:\/\/www.ecommercefulfilment.com\/wp-content\/uploads\/2025\/03\/The-Beauty-Crop-CS.jpg\" alt=\"\" class=\"wp-image-35837\" srcset=\"https:\/\/www.ecommercefulfilment.com\/wp-content\/uploads\/2025\/03\/The-Beauty-Crop-CS.jpg 1920w, https:\/\/www.ecommercefulfilment.com\/wp-content\/uploads\/2025\/03\/The-Beauty-Crop-CS-300x100.jpg 300w, https:\/\/www.ecommercefulfilment.com\/wp-content\/uploads\/2025\/03\/The-Beauty-Crop-CS-1024x341.jpg 1024w, https:\/\/www.ecommercefulfilment.com\/wp-content\/uploads\/2025\/03\/The-Beauty-Crop-CS-768x256.jpg 768w, https:\/\/www.ecommercefulfilment.com\/wp-content\/uploads\/2025\/03\/The-Beauty-Crop-CS-1536x511.jpg 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">Helping The Beauty Crop See More, Sell More, and Grow More<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Boosting AoV with bundles<\/h3>\n\n\n\n<p>Since partnering with J&amp;J, The Beauty Crop has increased its average order value by introducing and fulfilling product bundles through its website.<br>Our proprietary order management system, ControlPort\u2122, allows brands like The Beauty Crop to create new bundle SKUs, with J&amp;J handling the assembly and dispatch automatically\u2014seamlessly integrating with their operations.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Strategic, personal service&nbsp;<\/h3>\n\n\n\n<p>As The Beauty Crop ships over 5,000 orders per month, they qualify for a dedicated Account Manager who acts as a strategic advisor, ensuring they continue to receive value and support as a J&amp;J client.<br>Their Account Manager, Sophie, regularly checks in with The Beauty Crop\u2019s operations team and is currently collaborating with them on a range of exciting custom offerings, including gift cards, bespoke packaging, engraving, and other forms of personalisation.<\/p>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p>Having our own representative at J&amp;J has been incredibly helpful. They\u2019re always on hand to support us if we have any issues or questions.<\/p><cite><strong>Ning Cheah<\/strong>, Founder &amp; CEO, The Beauty Crop<\/cite><\/blockquote><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Pricing transparency&nbsp;<\/h3>\n\n\n\n<p>3PL costs can often be complex and unclear, but at J&amp;J, we prioritise pricing transparency. The Beauty Crop can audit their costs in real-time via our live price book, with every charge broken down line by line\u2014ensuring complete clarity and no hidden fees.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">A unique pop-up experience<\/h3>\n\n\n\n<p>In December 2024, we sponsored and organised a pop-up shop for The Beauty Crop in the heart of Soho, London. For a week, they had the opportunity to step into the world of physical retail for the first time\u2014meeting customers face-to-face and bringing their brand to life in a dynamic, in-person setting.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Bringing Brands to Life: The Beauty Crop\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/wUGnu_xFQT8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>This exciting event was part of our wider POP! initiative, where we partnered with multiple clients to showcase our multichannel capabilities. It reinforced our commitment to being more than just a fulfilment provider\u2014we\u2019re a long-term growth partner, helping brands expand across multiple channels.<\/p>\n\n\n\n<p><strong>It\u2019s been a privilege to support The Beauty Crop on their growth journey. If you\u2019d like to learn how outsourced fulfilment solutions can help alleviate the growing pains associated with business growth, don\u2019t hesitate to reach out.<\/strong><\/p>\n\n\n<section class=\"cs-slider  wow fadeInUp\" data-wow-delay=\"0.2s\">\n    \n\n    <div class=\"content\">\n\n                <h2 class=\"title\">Other case studies<\/h2>\n        \n    <\/div>\n\n    \n    \n            \n        \n\n    \n    \n    \n    <div class=\"csSwiper swiper\">   \n    <div class=\"swiper-wrapper\">\n\n        <div class=\"cs-slide swiper-slide\">   \n        <div class=\"bg-image\" style=\"background-image:url('https:\/\/www.ecommercefulfilment.com\/wp-content\/uploads\/2025\/12\/47-skin-1.jpg');\">        \n            <a href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/47-skin\/\"><\/a>\n        <\/div>\n        <div class=\"title\"> \n            \n                            \n                \n                \n                <a href=\"\/sectors\/cosmetics-beauty-fulfilment\/\"><p class=\"tag\">Cosmetics &#038; Beauty<\/p><\/a>\n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                                 \n\n            <a href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/47-skin\/\">\n            <h4>47 Skin<\/h4>\n            <\/a>\n        <\/div>\n        <div class=\"content\"> \n            <div class=\"excerpt\">\n                <p>Helping scale a Sunday Times 100 double winner. <\/p>\n                <div class=\"button\">\n                    <a class=\"button-decal\" href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/47-skin\/\">\n                        <span>Read more<\/span>\n                    <\/a>\n                <\/div>\n            <\/div>\n        <\/div>\n\n    <\/div>\n        <div class=\"cs-slide swiper-slide\">   \n        <div class=\"bg-image\" style=\"background-image:url('https:\/\/www.ecommercefulfilment.com\/wp-content\/uploads\/2025\/05\/BSSET-1.jpg');\">        \n            <a href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/bsset\/\"><\/a>\n        <\/div>\n        <div class=\"title\"> \n            \n                            \n                \n                \n                <a href=\"\/sectors\/cosmetics-beauty-fulfilment\/\"><p class=\"tag\">Cosmetics &#038; Beauty<\/p><\/a>\n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                                 \n\n            <a href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/bsset\/\">\n            <h4>BSSET<\/h4>\n            <\/a>\n        <\/div>\n        <div class=\"content\"> \n            <div class=\"excerpt\">\n                <p>Helping TikTok-viral haircare brand to meet growing global demand.<\/p>\n                <div class=\"button\">\n                    <a class=\"button-decal\" href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/bsset\/\">\n                        <span>Read more<\/span>\n                    <\/a>\n                <\/div>\n            <\/div>\n        <\/div>\n\n    <\/div>\n        <div class=\"cs-slide swiper-slide\">   \n        <div class=\"bg-image\" style=\"background-image:url('https:\/\/www.ecommercefulfilment.com\/wp-content\/uploads\/2024\/07\/DrSquatch-header.jpg');\">        \n            <a href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/dr-squatch\/\"><\/a>\n        <\/div>\n        <div class=\"title\"> \n            \n                            \n                \n                \n                <a href=\"\/sectors\/cosmetics-beauty-fulfilment\/\"><p class=\"tag\">Cosmetics &#038; Beauty<\/p><\/a>\n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                                 \n\n            <a href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/dr-squatch\/\">\n            <h4>Dr. Squatch<\/h4>\n            <\/a>\n        <\/div>\n        <div class=\"content\"> \n            <div class=\"excerpt\">\n                <p>Dr. Squatch set their eyes on the international market.<\/p>\n                <div class=\"button\">\n                    <a class=\"button-decal\" href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/dr-squatch\/\">\n                        <span>Read more<\/span>\n                    <\/a>\n                <\/div>\n            <\/div>\n        <\/div>\n\n    <\/div>\n        <div class=\"cs-slide swiper-slide\">   \n        <div class=\"bg-image\" style=\"background-image:url('https:\/\/www.ecommercefulfilment.com\/wp-content\/uploads\/2024\/04\/Renbe-1.jpg');\">        \n            <a href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/renbe\/\"><\/a>\n        <\/div>\n        <div class=\"title\"> \n            \n                            \n                \n                \n                <a href=\"\/sectors\/cosmetics-beauty-fulfilment\/\"><p class=\"tag\">Cosmetics &#038; Beauty<\/p><\/a>\n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                                 \n\n            <a href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/renbe\/\">\n            <h4>Renbe<\/h4>\n            <\/a>\n        <\/div>\n        <div class=\"content\"> \n            <div class=\"excerpt\">\n                <p>Sarah can now focus on marketing and developing exciting new products.<\/p>\n                <div class=\"button\">\n                    <a class=\"button-decal\" href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/renbe\/\">\n                        <span>Read more<\/span>\n                    <\/a>\n                <\/div>\n            <\/div>\n        <\/div>\n\n    <\/div>\n        <div class=\"cs-slide swiper-slide\">   \n        <div class=\"bg-image\" style=\"background-image:url('https:\/\/www.ecommercefulfilment.com\/wp-content\/uploads\/2024\/01\/whites-beaconsfield.jpg');\">        \n            <a href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/whites-beaconsfield\/\"><\/a>\n        <\/div>\n        <div class=\"title\"> \n            \n                            \n                \n                \n                <a href=\"\/sectors\/cosmetics-beauty-fulfilment\/\"><p class=\"tag\">Cosmetics &#038; Beauty<\/p><\/a>\n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                                 \n\n            <a href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/whites-beaconsfield\/\">\n            <h4>Whites Beaconsfield<\/h4>\n            <\/a>\n        <\/div>\n        <div class=\"content\"> \n            <div class=\"excerpt\">\n                <p>Whites Beaconsfield are a leading supplier of non-peroxide teeth whitening products.<\/p>\n                <div class=\"button\">\n                    <a class=\"button-decal\" href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/whites-beaconsfield\/\">\n                        <span>Read more<\/span>\n                    <\/a>\n                <\/div>\n            <\/div>\n        <\/div>\n\n    <\/div>\n        <div class=\"cs-slide swiper-slide\">   \n        <div class=\"bg-image\" style=\"background-image:url('https:\/\/www.ecommercefulfilment.com\/wp-content\/uploads\/2024\/01\/hanna-sillitoe.jpg');\">        \n            <a href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/hanna-sillitoe\/\"><\/a>\n        <\/div>\n        <div class=\"title\"> \n            \n                            \n                \n                \n                <a href=\"\/sectors\/cosmetics-beauty-fulfilment\/\"><p class=\"tag\">Cosmetics &#038; Beauty<\/p><\/a>\n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                                 \n\n            <a href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/hanna-sillitoe\/\">\n            <h4>Hanna Sillitoe<\/h4>\n            <\/a>\n        <\/div>\n        <div class=\"content\"> \n            <div class=\"excerpt\">\n                <p>Dragons\u2019 Den entrepreneur sees J&#038;J Global Fulfilment as invaluable partner.<\/p>\n                <div class=\"button\">\n                    <a class=\"button-decal\" href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/hanna-sillitoe\/\">\n                        <span>Read more<\/span>\n                    <\/a>\n                <\/div>\n            <\/div>\n        <\/div>\n\n    <\/div>\n        <div class=\"cs-slide swiper-slide\">   \n        <div class=\"bg-image\" style=\"background-image:url('https:\/\/www.ecommercefulfilment.com\/wp-content\/uploads\/2024\/02\/hairstory-sq.jpg');\">        \n            <a href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/hairstory\/\"><\/a>\n        <\/div>\n        <div class=\"title\"> \n            \n                            \n                \n                \n                <a href=\"\/sectors\/cosmetics-beauty-fulfilment\/\"><p class=\"tag\">Cosmetics &#038; Beauty<\/p><\/a>\n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                                 \n\n            <a href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/hairstory\/\">\n            <h4>Hairstory<\/h4>\n            <\/a>\n        <\/div>\n        <div class=\"content\"> \n            <div class=\"excerpt\">\n                <p>\u2018New Wash\u2019, new market, new fulfilment partner \u2013 the perfect Hairstory.<\/p>\n                <div class=\"button\">\n                    <a class=\"button-decal\" href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/hairstory\/\">\n                        <span>Read more<\/span>\n                    <\/a>\n                <\/div>\n            <\/div>\n        <\/div>\n\n    <\/div>\n        <div class=\"cs-slide swiper-slide\">   \n        <div class=\"bg-image\" style=\"background-image:url('https:\/\/www.ecommercefulfilment.com\/wp-content\/uploads\/2021\/02\/cs_individual_mainimage_tina-davies.png');\">        \n            <a href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/tina-davies-professional\/\"><\/a>\n        <\/div>\n        <div class=\"title\"> \n            \n                            \n                \n                \n                <a href=\"\/sectors\/cosmetics-beauty-fulfilment\/\"><p class=\"tag\">Cosmetics &#038; Beauty<\/p><\/a>\n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                \n                                 \n\n            <a href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/tina-davies-professional\/\">\n            <h4>Tina Davies Professional<\/h4>\n            <\/a>\n        <\/div>\n        <div class=\"content\"> \n            <div class=\"excerpt\">\n                <p>Tina Davies Professional\u2019s international expansion is a stroke of genius.<\/p>\n                <div class=\"button\">\n                    <a class=\"button-decal\" href=\"https:\/\/www.ecommercefulfilment.com\/case-studies\/tina-davies-professional\/\">\n                        <span>Read more<\/span>\n                    <\/a>\n                <\/div>\n            <\/div>\n        <\/div>\n\n    <\/div>\n            <\/div>\n        <div class=\"swiper-pagination\"><\/div>\n        <div class=\"swiper-button-next\"><\/div>\n        <div class=\"swiper-button-prev\"><\/div>\n    <\/div>\n    \n<\/section>","protected":false},"excerpt":{"rendered":"<p>The Beauty Crop is a leading online beauty brand that offers luxury skincare and cosmetic products without a premium price tag. They\u2019re a feel-good brand that\u2019s serious about creating plant-based, nutritional formulas that everyone can access without breaking the bank.&nbsp;&#8230;<\/p>\n","protected":false},"author":36,"featured_media":35835,"parent":23218,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":true,"_lmt_disableupdate":"no","_lmt_disable":"","footnotes":""},"wf_page_folders":[80],"class_list":["post-35832","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"featured_image_src":"https:\/\/www.ecommercefulfilment.com\/wp-content\/uploads\/2025\/03\/The-Beauty-Crop-Featured-600x400.jpg","featured_image_src_square":"https:\/\/www.ecommercefulfilment.com\/wp-content\/uploads\/2025\/03\/The-Beauty-Crop-Featured-600x600.jpg","_links":{"self":[{"href":"https:\/\/www.ecommercefulfilment.com\/wp-json\/wp\/v2\/pages\/35832","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecommercefulfilment.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.ecommercefulfilment.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.ecommercefulfilment.com\/wp-json\/wp\/v2\/users\/36"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecommercefulfilment.com\/wp-json\/wp\/v2\/comments?post=35832"}],"version-history":[{"count":0,"href":"https:\/\/www.ecommercefulfilment.com\/wp-json\/wp\/v2\/pages\/35832\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/www.ecommercefulfilment.com\/wp-json\/wp\/v2\/pages\/23218"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ecommercefulfilment.com\/wp-json\/wp\/v2\/media\/35835"}],"wp:attachment":[{"href":"https:\/\/www.ecommercefulfilment.com\/wp-json\/wp\/v2\/media?parent=35832"}],"wp:term":[{"taxonomy":"wf_page_folders","embeddable":true,"href":"https:\/\/www.ecommercefulfilment.com\/wp-json\/wp\/v2\/wf_page_folders?post=35832"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}