{"id":28247,"date":"2023-03-02T13:02:58","date_gmt":"2023-03-02T13:02:58","guid":{"rendered":"https:\/\/localhost:10003\/?post_type=scaleup&p=28247"},"modified":"2024-03-05T15:32:52","modified_gmt":"2024-03-05T15:32:52","slug":"talking-hybrid-marketing-strategies-with-active-internet-marketing","status":"publish","type":"post","link":"https:\/\/www.ecommercefulfilment.com\/resources\/scale-up\/talking-hybrid-marketing-strategies-with-active-internet-marketing\/","title":{"rendered":"A talk with Adam Prosser"},"content":{"rendered":"\n

Our Founder, James Hyde, recently sat down with Adam Prosser, Founder of Active Internet Marketing<\/a> and Maximist<\/a>, for an insightful discussion on how businesses can combine offline and online marketing strategies to greatly improve the customer experience.<\/strong><\/h3>\n\n\n\n

Their conversation covers a wide range of topics, including:<\/p>\n\n\n\n

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  • The importance of combining traditional print media with modern digital marketing technology to excite, engage, and learn about your customers.<\/li>\n\n\n\n
  • How we can use leaflets, packaging, and other printed materials to point customers towards our digital channels.<\/li>\n\n\n\n
  • Methods of using a hybrid marketing strategy to capture customer data and organise it effectively.<\/li>\n\n\n\n
  • Ways to capitalise on the data once you have it, such as through personalised emails, exclusive offers, and more.<\/li>\n<\/ul>\n\n\n\n

    And that\u2019s really just the tip of the iceberg! Watch the full video below.<\/p>\n\n\n\n

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