+44 (0)1604 968 820 Speak to an expert

Choosing between contract logistics and third-party logistics (3PL) can greatly impact your business operations. While both options help manage parts of your supply chain, they provide different levels of service.

Contract logistics specialists focus on specific tasks like transportation and route planning. In contrast, 3PL providers offer comprehensive services, including inventory management, warehousing, and delivery.

3PL providers can handle your entire supply chain, making them suitable for businesses looking for a full-service solution. In comparison, contract logistics companies excel in optimizing particular logistics processes without overseeing the entire operation. Understanding these differences is key to deciding which fits your company’s needs best.

Whether you’re an eCommerce business needing extensive warehousing facilities or a company seeking specialized services for freight forwarding, this article will help you navigate the pivotal choice between a third-party logistics provider and contract logistics services. Knowing what each offers will allow you to optimize your logistics strategy effectively.

Defining contract logistics and 3PL

When comparing contract logistics and 3PL, it’s important to understand their unique roles. Contract logistics providers offer focused services for specific logistics needs, while 3PLs handle more extensive parts of your supply chain management.

Understanding contract logistics

Contract logistics providers specialize in specific logistics functions, such as transportation, warehousing, and delivery. These services require a contractual agreement tailored to the unique needs of a business.

Contract logistics companies often provide services like inventory management, warehouse leasing, and freight forwarding. They usually focus on order fulfillment and can be crucial for businesses that need precise logistics solutions.

One advantage is that contract logistics firms can offer dedicated resources, such as customized warehousing facilities. This specialization allows them to optimize specific parts of your supply chain.

Exploring 3PL

Third-party logistics providers offer comprehensive services that cover large segments of the supply chain. These companies handle multiple aspects including inventory management, distribution centers, and transportation management.

A 3PL’s approach often includes the use of advanced technology, such as cloud-based warehousing systems, and real-time inventory tracking. This technology enables better data management and more efficient logistics operations.

3PLs are suitable for businesses looking for scalable logistics solutions. They allow you to outsource significant parts of your logistics processes, providing a more integrated and streamlined approach to managing your supply chain.

In addition, 3PL providers are equipped to manage complex logistics needs, making them a valuable partner for growing businesses that need flexible logistics solutions. They often provide better cost savings through their scale and resource management expertise.

1. Operational differences

Understanding the operational differences between contract logistics and 3PLs can help you choose the right solution for your business needs. Key areas of consideration include inventory management, transportation, distribution, and order fulfillment. Each of these factors plays a crucial role in the efficiency and effectiveness of your supply chain.

Inventory management and warehousing

Contract logistics firms often provide specialized services tailored to specific industries. They focus on custom solutions for warehousing, managing inventory, and handling unique storage needs.

These providers usually operate large warehousing facilities designed to maximize storage efficiency and reduce costs.

In contrast, 3PLs offer more comprehensive inventory management solutions. They integrate advanced technology to monitor inventory levels in real time, track SKUs, and manage data efficiently.

By leveraging cloud-based systems, 3PLs improve inventory performance and provide valuable insights into supply chain operations.

Transportation and distribution

Another key difference between contract logistics and 3PL is how transportation and distribution works. Contract logistics companies typically concentrate on planning optimal routes and managing freight forwarding.

They specialize in delivering goods efficiently, often partnering with transportation specialists to achieve this goal.

3PL providers take a broader approach. They handle all aspects of transportation management, from coordinating shipments to managing multiple distribution centers and distribution channels. This ensures that your products move seamlessly through the entire supply chain, reducing delays and enhancing logistics processes.

Order fulfillment and returns management

Effective order fulfillment and returns management are crucial for maintaining customer satisfaction.

Contract logistics providers usually focus on specific aspects of order management, such as packing and shipping. They may not offer comprehensive solutions for eCommerce businesses or companies with complex fulfillment needs.

On the other hand, 3PLs excel in providing detailed order fulfillment services. They manage the entire process, from picking and packing to shipping and handling returns.

By using advanced systems to streamline order management, 3PLs can improve accuracy and speed, making them a reliable partner for businesses aiming to enhance their customer experience.

2. Evaluating service quality and flexibility

When comparing contract logistics and 3PL providers, it’s crucial to understand their service quality and flexibility. This will help you decide which option meets your supply chain needs.

Assessing expertise and specialization

Contract logistics companies often focus on specific services like managing inventory, warehousing, and transportation.

They may excel in specialized areas, providing tailored solutions for particular industries. For example, a contract logistics company might be highly skilled in handling perishable goods, ensuring precise temperature control throughout the supply chain.

3PL providers, on the other hand, offer a broader range of services. They handle everything from freight forwarding to order fulfillment.

With their wide-reaching expertise, 3PLs can assist you in scaling your operations. This generalist approach can be particularly beneficial if your business needs versatile solutions across multiple facets of logistics operations.

Customization and customer service

Contract logistics companies typically offer more customizable solutions. They work closely with you to develop systems tailored to your specific requirements.

This could involve custom warehousing layouts, unique packaging processes, or bespoke transportation routes. Because they focus on a narrower range of services, contract logistics providers can hone in on unique customer needs, ensuring a personalized approach.

3PL providers, by contrast, emphasize comprehensive services. They streamline logistics processes using established systems and processes. 

Their customer service teams are equipped to manage a wide array of issues, from reverse logistics to real-time inventory management. The ability to leverage a user-friendly dashboard for tracking orders and managing inventory data can significantly enhance your eCommerce operations.

Scalability and adaptability

Contract logistics providers may offer limited scalability due to their specialized nature. However, they can be highly adaptable within their niche. If your business has specific logistics needs that require expert handling, a contract logistics partner is likely more flexible in customizing these services over time.

3PL providers shine in scalability. They possess vast networks of warehousing facilities, multiple distribution centers, and transportation assets.

This allows them to quickly scale up or down based on your changing needs. Whether you experience seasonal fluctuations or rapid growth, 3PLs can adapt their resources accordingly, ensuring your supply chain is always capable of meeting demand.

3. Impact on supply chain management

Choosing between contract logistics and 3PL has significant consequences for supply chain management. 

Enhancing supply chain versatility

Contract logistics and 3PL both play critical roles in boosting supply chain versatility. Contract logistics providers offer customized solutions to manage your specific needs. This can be essential for established supply chains looking for tailored services.

Alternatively, 3PLs usually provide a broader range of services, including inventory management, warehousing, and transportation management. This helps create an adaptable and scalable supply chain that can swiftly respond to market changes.

With specialized services such as inventory control and warehouse management, you can efficiently manage resources and ensure products are always available when needed.

By choosing the right logistics partner, you enhance operational efficiency and maintain a flexible supply chain capable of facing unexpected challenges.

Strengthening customer relationships

Both contract logistics and 3PL can greatly affect customer relationships. 

Contract logistics companies often work closely with you to understand your specific customer needs. They offer personalized services that can improve customer satisfaction

This can include specialized handling of products, customized packaging, and direct communication lines to address any issues promptly.

Meanwhile, 3PL providers help in managing inventory and ensuring quick and accurate order fulfillment.

By using advanced technology and seamless logistics operations, 3PLs improve delivery management and reliability, crucial factors for maintaining strong customer trust and loyalty. Enhanced data management through 3PL software also offers real-time updates, helping you anticipate and meet customer demands more effectively.

How to choose the right logistics service provider for your business?

Running an eCommerce business brings many challenges with it, which is why outsourcing logistics to specialized contract logistics firms or 3PLs can be extremely beneficial. That said, each business is unique and 3PLs and contract logistics offer advantages for specific situations and contexts. So, which is the right choice for your business? Let’s get into it.

When it makes sense to utilize contract logistics: 

If you’re running a small business and manage most of your order fulfillment yourself, then using a contract logistics provider makes sense. This is because for the most part, contract logistics focuses on shipping, both nationally and internationally. 

So, if you have a small budget and enough time to both market your products and fulfill orders, then using a contract logistics company is optimal for you.

When it makes sense to use a 3PL:

With all that in mind, using a 3PL is often a better choice if you’re busy marketing and running your business. It’s also a better option for eCommerce companies that are looking to scale and grow into new markets, regionally or internationally. 

3PLs, such as J&J Global Fulfilment, can provide you with all the supply chain technology, expertise, customer support, and infrastructure that you need to grow. At J&J, we can provide you with the following: 

  • ControlPort™ – Our award-winning order management system can provide you with a real-time overview of your supply chain and business. 
  • Our international network of fulfillment centers – With centers in the UK, Europe, USA, Canada, and Australia, J&J can help you reach customers globally.
  • Order fulfillment services – With rates of 98% same-day orders and 99% pick-and-pack accuracy, our fulfillment process is tried and tested to scale your business. 
  • Warehouse space – Don’t have enough room for your growing inventory? With J&J, you only pay for the space you use.
  • International shipping – By partnering with J&J, you’ll save time and money on shipping and your customers will have a better shipping experience. 

Frequently asked questions

Contract logistics and third-party logistics offer different solutions for managing and optimizing supply chains. Here are key questions people often ask about these two types of logistics services.

How do contract logistics providers differ from freight forwarders in operational scope?

Contract logistics providers manage various logistics operations like warehousing and transportation. Meanwhile, freight forwarders mainly handle the shipment of goods, arranging transportation, and managing documentation. They do not usually provide the comprehensive logistics services that contract logistics providers offer.

Can you describe an example scenario that illustrates the function of contract logistics?

Imagine a retail company that needs efficient inventory management and rapid delivery. A contract logistics provider can set up and manage multiple distribution centers to ensure timely fulfillment and delivery of products to customers, optimizing the entire supply chain.

How does contract warehousing provided by logistics companies contrast with services offered by 3PL warehousing?

Contract warehousing involves logistics companies providing dedicated services to clients. These services often involve customized storage solutions tailored to specific needs.

On the other hand, 3PL warehousing services are usually more flexible. They offer shared space and resources across multiple clients. This can result in cost savings but less customization.

About the Author

Related news & insights

In logistics, choosing the right warehousing solution is crucial for your eCommerce business. Efficient warehousing in supply chain management ensures your inventory is optimised, delivery times are met and customer satisfaction remains high.  You have two main options: managing your…

In the fast-paced world of eCommerce, ‘What is order fulfillment?‘ is a question at the heart of customer satisfaction and business success. It’s more than just sending out packages; it’s about precision, efficiency, and the delicate balance of managing inventory,…

A fulfillment company is an organization that processes the receipt, packing, delivery and return of customer orders for businesses. Fulfillment companies enable businesses to outsource their order fulfillment, including goods in, warehousing, pick and pack, shipping and returns. A modern…

Logistics services are the backbone of global trade, enabling the efficient flow of goods from producers to consumers. These services encompass a wide range of operations necessary to move products across the supply chain.  This includes transportation, warehousing, inventory management,…

It’s no secret that inefficient fulfilment operations cost businesses a lot of money. But it’s not just money. Any eCommerce business owner knows that a poorly run fulfilment centre can result in damage to a brand’s reputation, eroding customer satisfaction,…

SEO (search engine optimisation) is a key pillar of many successful eCommerce businesses’ digital marketing strategy. By designing, structuring, and optimising your website in a way that’s appealing to Google, you can make more sales via increasing website traffic and…

To get started and thrive in the eCommerce world, you’re going to need some tools. In the same way a builder can’t do his work without a hammer, or a carpenter can’t work their wood without a saw, there are…

With Peak 2024 on the horizon, we’re getting a lot of questions from both existing clients and other eCommerce brands who want to ensure they have a successful Peak season this year. So, we thought we’d put together an FAQ…

Peak is coming around fast! That means it’s time to start preparing for a successful Black Friday through to Christmas (if you haven’t already!) Peak season is the most important time of the year for many eCommerce businesses, and often…